
The decline of scuba diving
An in-depth look at the decline of scuba diving in Italy: from aging diver demographics to falling certification numbers, tourism struggles, and equipment market shifts. Backed by real data and trends.
Marketing is challenging, interesting and keeps us going.
Every day, every project, every relationship.
Many other passions give me positive life sparks too.
Driving change through marketing: initiating transformation with a corporate identity review.
228 pages | 4 sections | 3 extras
Scuba diving defines “Exploring” for me—it’s my lifestyle.
With over 1,500 dives and countless underwater shots, I’ve seen and shot the world’s wonders beneath the surface.
I founded ScubaPortal, Italy’s largest diving media, with over 5,000 articles and 100,000+ annual visitors.
Recently I invented Splash, the 1st AI Agent for scuba divers.
An in-depth look at the decline of scuba diving in Italy: from aging diver demographics to falling certification numbers, tourism struggles, and equipment market shifts. Backed by real data and trends.
On March 15 and 16, I had the pleasure of attending Longevity Evolution, the event organized by Filippo Ongaro & his team in Riccione.
Without Ads, social media won’t work: advertising budget is essential (unfortunately)