Beyond Marketing blog

by Marco Daturi

Marketing, with its ever-evolving dynamics and constant challenges, will remain at the core of the blog’s content. This is not only because it is my field of specialization but also because it is a vibrant subject that deeply intertwines with our daily lives and societal evolutions. At the same time, the blog will also be a space to explore different themes, reflecting on how my passions intersect with the world of marketing and my life, enriching it with new perspectives and ideas.

fake-followers

Why buying followers is foolish

Buying followers might boost your numbers, but it’s all vanity. Fake followers don’t engage, buy, or add value. Worse, they ruin your credibility, skew your data, and trigger algorithm penalties.

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linkedin black and white mobile phone

The future of LinkedIn

Imagining LinkedIn’s future, we can expect AI to take a central role in personalizing user experiences and revolutionizing recruiting through advanced matching algorithms

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